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by Phronesis AI Lab
For healthcare

Careful social, built for a careful category

In healthcare the wrong line is a real risk. Draft educational, reassuring content in your voice, with a do-not-say list the agent honours and an approval nobody can skip.

The compliance tightrope

You want to show up without overstepping

Patients and families are watching, and one careless claim undoes months of trust. So the safe answer becomes posting nothing — and the practice goes quiet.

Today
  • A do-not-say list that lives in someone’s head
  • Every post routed through legal by email
  • Fear of a claim that oversteps the guidance
  • Long gaps because review is the bottleneck
With Social Media Digital Marketer
  • Do-not-say rules the brand model enforces
  • A structured approval nobody can bypass
  • Educational, reassuring copy by default
  • A record of every claim and which model wrote it
Guardrails, built in

The brand model knows what not to say

Set your do-not-say rules, restricted claims and required disclaimers once. The agent applies them to every draft, on every channel — and every draft is licensed to you, with a record of which model produced each line.

  • Do-not-say and restricted-claim rules, enforced
  • A careful, educational tone as the default
  • An audit trail: which model wrote which line
Approvals that hold

Nothing goes live without a person saying yes

The agent may propose and draft; a person decides. Route a week of drafts to a clinician or compliance reviewer with one link, and nothing schedules until it is approved.

  • A structured approval step you cannot skip
  • Review a whole week with a single link
  • Roles that keep the right people in the loop
Built for healthcare

The modules a careful team runs on

Draft with guardrails, approve with a paper trail, publish with confidence.

AI Content Studio

Generate posts, captions and creative in your brand voice.

Collaboration

Approvals and team workflow that stay out of the way.

Publishing

Reliable auto-publish to every channel, with retries.

Scheduling

Visual calendar and queue with best-time-to-post.

Engagement inbox

Every comment and DM in one place.

Analytics

Cross-network reporting that answers what to do next.

“Making posts for my small business used to be overwhelming. It generates using my product copy, and I love the calendar view.”

Jason Lee Ecommerce entrepreneur

Show up, carefully

Start free and set your do-not-say rules, or book a walkthrough with your compliance lead.